Smoke & Mirrors: Ag Policy Unfiltered
Welcome to the Smoke & Mirrors Podcast, the podcast for ag policy unfiltered. We make sense of the many policies affecting farms, ranches, and rural communities. Each week, we peel back the layers—economic, cultural, political, or personal—to uncover what matters. Hosted by Jennifer Ifft, Agricultural Economics Professor at Kansas State University, Smoke & Mirrors is for anyone who works in the food or agricultural industry or cares how the system works. Over time, we'll explore different perspectives on various policy topics and cover policy issues from across the nation. Nothing is off limits as long as it matters for farm and rural viability. What’s real? What’s just smoke and mirrors? Subscribe and pull back the curtain with us.
Smoke & Mirrors
| Title | Author | Date |
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Challenges Facing Farm Employers and Employees In California | Ali Hill
In this episode of Smoke & Mirrors, Jennifer Ifft talks with Ali Hill, an assistant professor at UC Berkeley, to make sense of one of agriculture's most complex issues: the farm workforce. Drawing on her work with growers and farm workers in California, Ali discusses how data gaps make it difficult to establish even basic facts about the farm workforce, the growing role of farm labor contractors in meeting seasonal workforce needs, and how employers are hard pressed to keep up with changing labor regulations as minimum wages and compliance costs rise. She also discusses the ambiguous impact of overtime protections on earnings, as some farm workers could end up with fewer hours and smaller paychecks when employers cut hours to avoid overtime costs. She addresses the challenges of finding affordable housing for farm workers and what automation can realistically do to address labor shortages. |
October 8, 2026 | |
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When and Why Rural Communities Push Back on New Development | Rich Stedman
Why do rural communities sometimes push back on new development? Whether it’s wind and solar, data centers, power plants or something else, these projects can become highly contentious. Questions about land, local control, who benefits and the future of the community can all shape how people respond. In this episode of Smoke & Mirrors, Jennifer Ifft is joined by Rich Stedman from Cornell University to talk about when and why rural communities resist new development, and why that resistance often goes well beyond the project itself. They discuss the long history of rural communities feeling left out of decision-making, the lasting effects of the "shale gas hangover" and how past experiences can shape reactions to new energy projects. The conversation also looks at the economic side of development, including research on how farmers view solar leases and how those agreements can fit alongside their existing farming operations. Rich also explains why involving communities earlier can make a difference and how public involvement can fall short when it becomes more of a box-checking exercise than a genuine conversation. |
September 24, 2026 | |
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Making Sense of the Beef Checkoff: How It Works in Kansas | Scott Stebner & Randall Debler
It’s not just about beef or Kansas. With thousands of individualc ommodity producers, building a recognizable brand and supporting an entire industry can be complicated. Checkoff programs play role through research, education and promotion. In this episode of Smoke & Mirrors, Scott Stebner, executive director of the Kansas Beef Council, and cattle producer Randall Debler break down how the Beef Checkoff works, from the $1-per-head collection to how funds are divided between state and national programs. They also discuss how producers help determine funding priorities, how projects are evaluated and why checkoff programs can be controversial. The conversation includes examples from Kansas, including partnerships with the Kansas State High School Activities Association and K-State football. |
September 10, 2026 | |
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Exploring the Food Is Medicine Movement | Marianna Wetherill
n this episode of Smoke & Mirrors, Jennifer Ifft talks with Marianna Wetherill to make sense of the growing Food is Medicine movement, which seeks to connects agriculture and healthcare, and what those connections look like in rural communities. Drawing on her experience teaching and practicing culinary medicine, Marianna discusses how nutrition science and hands-on cooking education are being integrated into healthcare, the unique barriers rural communities face in accessing nutritious food, and the role federal programs like WIC and SNAP play in food access. She also shares how social media, AI, and community resources like libraries are helping scale these efforts in places traditional programs often miss. Food is medicine is generating a lot of optimism and excitement. This conversation looks at what we know works, where the evidence is strongest, and what we are still learning. |
August 27, 2026 | |
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How Farm Employers Are Adapting to a Changing Labor Market | Rich Stup
In this episode of Smoke & Mirrors, Jennifer Ifft talks with Rich Stup from Cornell about one of agriculture's biggest challenges: finding and keeping employees. Drawing on his experience working with agricultural employers across the Northeast, Rich discusses how labor markets, immigration policy, the H-2A program, labor regulations, and other policy decisions are shaping the farm workforce. He also shares how employers are adapting through leadership development, workplace culture, technology, and management practices. This conversation explores how policy and on-farm decision-making intersect as agricultural employers respond to today's workforce challenges. |
August 13, 2026 | |
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How Global Trade and Policy Shape Fertilizer Supply | Veronica Nigh
Fertilizer is one of agriculture’s most important inputs—and one of the most exposed to global trade and conflict-prone regions. In this episode of Smoke & Mirrors, Jennifer Ifft talks with Veronica Nigh of The Fertilizer Institute about how fertilizer moves through global markets and why disruptions matter for U.S. agriculture. The U.S. produces about 65% of the fertilizer it uses, while TFI represents roughly 260 members across the supply chain. They also discuss trade policy, transportation constraints, the sulfur shortage, environmental regulation, current limitations of private and USDA fertilizer-use data, and why expanding domestic production takes years. |
July 30, 2026 | |
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Who keeps rural America working? | Peter Ozazem
In this episode of Smoke & Mirrors, Jennifer Ifft sits down with Peter Orazem to explore the rural labor landscape and the policies shaping local economies. Together, they discuss rural labor shortages, why some rural communities thrive while others struggle, how mobility and public services influence opportunity, and the state and federal policies that can help rural America grow. This conversation serves as the starting point for Smoke & Mirrors' ongoing series on #AgLaborPolicy. It provides important context for understanding the labor policy issues that shape agriculture and rural communities. In future episodes, we'll take a closer look at the policies, workforce challenges, and programs affecting agriculture and the food system. |
July 16, 2026 | |
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Turning the Mic: Risk and Reality in Farm Policy | Trey Malone
In this episode, the mic gets turned as Jenny Ifft joins Trey Malone to discuss her background and professional journey. They also discuss her research and outreach on the farm safety net, the farm financial system, and the constant risk facing agriculture. |
May 28, 2026 | |
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A Conversation With EWG | Anne Schechinger
Jenny sits down with Ann Schechinger from EWG to talk about nitrates in drinking water, how levels show up in rural areas, and what current research is finding around water quality data. They also discuss conservation practices that could make a difference on the ground. |
May 14, 2026 | |
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Rethinking Conventional Wisdom in Ag | Nick Paulson, Jonathan Copppess, & Gary Schnitkey
In this episode of Smoke and Mirrors, host Dr. Jenny Ifft (Flinchbaugh Agricultural Policy Chair at Kansas State University) sits down with members of the renowned farmdoc team from the University of Illinois at Urbana-Champaign. Featuring agricultural economists and policy experts Dr. Gary Schnitkey, Dr. Nick Paulson, and Jonathan Coppess, this panel tackles some of the most pervasive "conventional wisdom" and cliches in the farming industry. From the reality of farmland markets ("they aren't making any more of it") to the debate over corporate versus family farms, the team breaks down how these common sayings impact public perception and drive agricultural policy. Join us for a deep dive into the economics of modern farming, the challenges of conservation on rented land, and the exciting future of careers in agriculture. |
April 22, 2026 | |
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Exploring Renewable Energy Development on Farmland | Greg Brophy
Renewable energy development, like conventional energy, has become a meaningful income source for many rural landowners—but it often comes with complex local debates. Greg Brophy of the Renewable Energy Farmers of America shares his perspective on how wind and solar projects unfold, including the role of state and local policy, landowner rights, permitting, and community engagement. From leasing agreements to economic considerations and public perception, this conversation looks at how agriculture and renewable energy intersect in rural communities. |
April 13, 2026 | |
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Working Lands, Shared Goals: Conservation for Waterfowl | Billy Gascoigne
Waterfowl rely on entire landscapes to thrive—focusing on a single pond or wetland is often insufficient. In this episode, Billy Gascoigne from Ducks Unlimited explains how voluntary, large-scale conservation efforts are designed to support birds while collaborating with agriculture. Through partnerships with farmers, ranchers, conservation groups, government programs like NRCS and FSA, and private industry, this conversation highlights how wildlife interests are a key partner in advancing ag conservation policy. |
April 8, 2026 | |
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Crypto: What You Actually Need to Know | Dr. Youwei Yang
Crypto can feel confusing—but it doesn’t have to be. In this episode, Dr. Youwei Yang walks through the fundamentals behind Bitcoin, including how blockchain works, why supply matters, and how it compares to traditional currency systems. We also connect it to agriculture and commodity trading—breaking down how these same ideas show up in markets you already understand. Plus, what agencies like the SEC and CFTC mean for the future of crypto. |
March 27, 2026 | |
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Local Food: What’s Driving the Movement? | Becca Jablonski
Local food might seem simple—but behind it is a system shaped by policy, infrastructure, and evolving market channels. From farmers markets to institutional buyers, this episode explores how local and regional food systems have developed, the key challenges they face, and how policies in the Farm Bill have played a major role in expanding opportunities far beyond direct-to-consumer sales. |
March 19, 2026 | |
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Understanding the 45Z Opportunity for Farmers | Mitchell Hora
Mitchell Hora breaks down the 45Z tax credit and what it could mean for farmers adopting regenerative practices. While final program guidance is still forthcoming, the policy is expected to create new opportunities for producers to monetize practices that improve soil health and reduce carbon intensity. Through carbon intensity scoring models and verification tools, farmers can document their practices and potentially benefit from growth in sustainable fuel markets and other industries interested in verifying sustainable production practices. |
March 13, 2026 | |
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Where Agriculture Meets Healthcare | Paul Lee
Paul Lee connects healthcare and agriculture, showing how local farms, regenerative practices, and accountable supply chains can support measurable health improvements. He also discusses the barriers—affordability, education, and adherence—that must be addressed to make food-based care work at scale. |
March 5, 2026 | |
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Inside PERC and Virtual Fencing | Katie Doyle
Katie Doyle walks us through the mission and work of the Property and Environment Research Center, showing how private landowners and producers support conservation. She also explains the basics of virtual fencing—how it works, its practical uses, and what it takes to manage livestock on the ground. |
February 25, 2026 | |
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onservation as a Mindset | Josh Ifft
This week, we explored conservation in agriculture through a farmer’s lens, discussing how environmental stewardship and profitability intersect in real-world operations. We examined no-till practices, regenerative agriculture, and how farmers navigate government and private programs to fit their operation and long-term goals. The conversation emphasized gradual change, farmer experience, and the importance of fair financial incentives in building long-term sustainability. |
February 13, 2026 |